Very fast rising YouTube clip featuring a host of celebs testing a new developed “hover” board. Pretty convincing, except for the product shots and branding. Looks like it was stuck together with duct tape and bailing wire. Interesting to see the social media support around the product — the “story” website, Facebook, twitter — messaging like a real tech start-up company.
[youtube]http://www.youtube.com/watch?v=A4vE_vpkr90[/youtube]
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